Who the app is for
INNPRO distributes DJI equipment in Poland, and DJI drones, cameras and gimbals sit on dedicated stands in every major Media Expert store in the country. A customer at the stand has the gear in front of them, but not always a salesperson who knows the difference between variants or which accessories fit which model.
DJI releases new products often, with launch dates set to the day. The information at the stand had to keep up with that pace in every store at once.
What we delivered
A DJI catalogue running on tablets at the stands: a web app launched in kiosk mode plus a native iOS shell.
A home screen with a carousel of launches and promotions, and below it a catalogue in eight categories: drones, cameras, Osmo, Ronin gimbals, microphones, power stations, Romo robot vacuums and DJI Care.
Product pages with a description, a variant comparison and a grid of compatible accessories, laid out for touch on a tablet held in landscape.
Launches and promotions set with a date: a product appears on the stands on launch day, not before.
A return to the home screen after two minutes of inactivity, so every new customer starts from the beginning rather than from whatever page the last person left open.
Product photos resized and compressed at Cloudflare, so the carousel and catalogue stay smooth on a weaker in-store connection too.
A phone layout, so the same catalogue can be browsed away from the stand.
Content changed once, on every stand
At first the catalogue lived in the app's code, so every new item needed a developer and a release. Today the INNPRO team edits products, categories, slides and promotions in the company management system we built for them, and can see a change in preview before publishing it.
Saving a change refreshes only the catalogue pages it touches. A new launch or promotion reaches stands across the country moments later, with no new app version and no visit to any store. The pages are generated ahead of time and served as ready files, so the tablet never waits on a server for each tap.
Where it stands today
We have been developing the app since 2023. It runs on the DJI stands in every major Media Expert store in Poland, and the offer, launches and promotions are updated from one place.
